INSTITUTIONAL INVESTOR MAGAZINE

Rebranding a trusted Wall Street stalwart as a forward looking, digital savvy media company.
Redesign, Rebranding, Art Direction, Storytelling, Typography, Ideation



Pre redesign cover
Pre redesign cover




The redesign included a bold new typographic approach and a more visual display of information; a reorganization of the content to better align with the magazines website; and the implimentation of the new identity across all digital and print properties. 










The result is a younger, more modern look and a more accessible reader experience.








nathan.sinclair@gmail.com / ph. 201.286.9132